As an important branch of theme park and an important part of the world since 80s, China's water park industry from scratch, is currently in the stage of rapid development. At present, the transformation and upgrading of China's economic structure and the growing demand for entertainment and consumer demand for the water park industry has provided a broad market space, but at the same time, it also faces many challenges. To meet these challenges, to maintain the sustainable and healthy development of China's water park industry, at least in the following areas to be action:
First, we must continue to deepen the water park industry learning and innovation capability. Future water park industry competition, to a large extent is the competition of innovative ability, it can be said that innovation capability will become one of the core competitiveness of water park enterprises and industries. And the strengthening of industry and enterprise innovation ability, on the one hand, rely on the water park development trend and existing problems of in-depth understanding of the established specialized research institutions, or in cooperation with universities and research institutions, on current and future water park development of some major problems were studied, so as to provide corresponding theoretical support and guarantee of knowledge for the healthy development of the water park industry. On the other hand, innovation ability depends on learning of water park in developed countries and beyond, which requires and foreign well-known water park equipment manufacturers and water park operators cooperation and exchanges to strengthen in-depth and extensive learning their advanced knowledge, experience and ideas, combined with China's specific national conditions and the characteristics of the industry to adopt for of absorption and transformation, and the eventual establishment of its own core competitiveness.
Second, to strengthen the talent cultivation and construction of water park, which is closely related to enhance the competitiveness of the industry. On the one hand, to strengthen the existing water park personnel training, including the training of management, technical and service personnel; on the other hand, it is necessary to pay more attention to the talents of the construction work can and the more open tourism professional institutions to cooperate, water park related businesses know knowledge into the scenic spot management and professional curriculum system, as the characteristics of professional talents in order to raise.
Third, as a special industry, safety of water park industry is essential to the healthy development. Therefore, it is necessary to establish the safety management system of water park, water park equipment safety and security services in particular. At the same time, to fully respond to the diverse needs of tourists, integrated consumer demand, through the expansion of the scale or cooperation to improve the water park service content, the extension of the upstream and downstream services value chain.
Fourth, we must recognize and water park has become an important format of the rural tourism in our country, swim become has the attraction is strongly involved in the project, which has a very broad market. But in the water park equipment, often requires diversified, small, water park equipment manufacturers should be highly concerned about this trend and related market demand.